That being said, social media still offers the perfect opportunity for you to stand out as a professional photographer. Unlike other marketing forms, social platforms allow your clients to actually get to know you.
Which’ll build both brand awareness and brand loyalty above anything else. But that only works if you’ve chosen a social platform that’ll actually deliver worthwhile results.
Unfortunately, the major social platforms are not only extremely competitive, but have ad costs that seriously add up in the long run.
So what criteria should you use to choose the most effective and cost efficient social network for your photography business?
Well, let’s go back to marketing basics. The 7 P’s of marketing are product, price, promotion, place, people, process, and physical evidence.
And after a thorough analysis, the results are in. There’s only one social platform that allows you to tackle all seven without breaking the bank or losing out to the competition.
Pingster. Let’s delve into how exactly this social platform offers the best well-rounded marketing potential for upcoming photographers.